User-Centred Design is Only One Piece of the Puzzle

April 2024
3
min read

Watch here

Co-founder Nick Sherrard discusses the dynamics between user-centered design and stakeholder interests in shaping products.

Nick shares his thoughts on the complexities that arise when considering the needs of various stakeholders, including corporate acceptance of climate change, consumer preferences, and sustainable business practices in product design. By highlighting the importance of integrating diverse perspectives, he emphasizes the critical role of stakeholder collaboration in creating products that resonate with both the market and the environment.

Some video highlights

FULL EPISODE AVAILABLE HERE

ACCELERATORS

Our by-invitation-only accelerators cover everything from launching new products and brands, to sustainability and thought leadership.
GET STARTED

EXPERT NETWORKS

Access mentors and advisors for your team, non-execs for your board, or leaders who can join your team to make progress happen at pace.
GET STARTED

explore similar insights